IMMAP to give Digital Marketing Masterclasses for Step Up Sa Pangarap Summit attendees for free

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MANILA, Philippines – Mapúa Malayan Digital College (MMDC), the Philippines’ premier digital-first college, together with partners IT and Business Process Association of the Philippines (IBPAP), Contact Center Association of the Philippines (CCAP), McDonald’s, Concentrix, Genpact, Globe Business, WhenInManila.com, Microsoft and Internet and Mobile Marketing Association of the Philippines (IMMAP), brings you Step Up Sa Pangarap, a movement that celebrates and encourages working students to step up in their careers, lives, and finances. All non-graduate employees and working students in the country are invited to join the 3-day virtual summit from May 10-12.

May 11, 2023

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All summit attendees will have the chance to join the IMMAP Academy Saturday Masterclass: CDM Digital Marketing Fundamentals to upskill working students with knowledge on digital fundamentals and give them the opportunity to step up and live out their dreams. This collaboration started in 2022 where CDM led the design and delivery of programs for the students including program design, research, industry case studies and benchmarks, integration of SME (Small Medium-sized enterprises) content, and certification assessment and issuance just to name a few.

IMMAP ties up with MMDC

IMMAP is the newest community partner for the Step Up sa Pangarap and will extend their support to non-graduate employees and working students by offering the IMMAP Academy Saturday Masterclasses co-presented by CDM (Certified Digital Marketer), the leading learning provider on digital marketing and transformation in the Philippines. These masterclasses aim to equip students with the necessary skills and knowledge to be excellent digital marketing practitioners and provide an avenue where students can deepen their knowledge and sharpen their digital marketing skills through theoretical learning.

Attendees will be able to attend five (5) IMMAP Academy Saturday Masterclasses on CDM Digital Marketing Fundamentals. The sessions will be held on August 5, 12, 19, 26 and September 2, 2023. Each session is two hours long and will be held via Zoom. IMMAP and CDM are offering a maximum of 1,000 slots per session and Step Up sa Pangarap attendees can take advantage of these slots on a first come first served basis.

The following subjects will be discussed:

SESSION 1. Digital Marketing Fundamentals
SESSION 2. Social Media Marketing
SESSION 3: Content Marketing
SESSION 4: E-commerce Fundamentals
SESSION 5: Digital Media and Creative Execution

Don’t miss out on the 3-day Virtual Summit on May 10 to 12, also featuring inspiring talks from keynote speakers and working students, and get the opportunity to join IMMAP Academy Saturday Masterclass: CDM Digital Marketing Fundamentals for free. Level up your skills and Register for the summit here.

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