Have you ever wondered why your go-to brands stand out? That’s marketing at work. MMDC's BS Business Administration specialization in Marketing Management teaches you to build strategies — from digital marketing to branding and campaigns — through Global Learning that prepares you for top marketing careers in the Philippines and beyond.
Brands that move markets are built by people like you. Marketing today is faster, smarter, and more global than ever — and the professionals leading it aren't waiting for permission to grow. MMDC's Marketing Management program equips you with the strategic and digital skills to lead campaigns, manage brands, and drive revenue. Through our Projects, Problems, and Cases learning model, you'll learn by doing — solving real marketing challenges drawn from real business contexts.
Apply now to take the next step, or download the program brochure for the full breakdown.
Strategic Management
Operations Management (TQM)
Basic Microeconomics
Business Law (Obligations & Contracts)
Taxation (Income Taxation)
Good Governance & Social Responsibility
Human Resource Management
International Trade & Agreements
Business Research
Thesis or Feasibility Study 1
Thesis or Feasibility Study 2
Professional Salesmanship
Marketing Research
Marketing Management
Distribution Management
Advertising
Product Management
Retail Management
Pricing Strategy
E-Commerce & Internet Marketing
Special Topics in Marketing Management
Strategic Marketing Management
Consumer Behavior
Entrepreneurial Management
Management
Financial Management
Change and Innovation Leadership
Business Analytics
Internship
The Contemporary World
Understanding the Self
Readings in Philippine History
Math in the Modern World
Purposive Communication
Art Appreciation
Ethics
Science, Technology, and Society
People and Earth’s Ecosystems
Philippine Popular Culture
Gender and Society
The Life and Works of Rizal
Language and Communication
College Logic and Math
